Smart scaling for startups, bootstrapped, and established companies
Examples of how we helped Software, SaaS, Consumer Electronics, and open-source companies scale in various contexts.
Increase sales
#Strategy #Branding #Product-Marketing #Sales #Roadmap #Marketing-automation
New revenue streams
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Create a licensing division to generate recurring revenue from the company’s core technology.
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Expand into new markets—high-volume or high-margin niches—by reusing the same core technology with minimal additional effort.
Flagship offering
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Refine strategic positioning to clearly differentiate the core offering, strengthen the value proposition, and align messaging with high-value customer segments.
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Increase sales efficiency through marketing automation and brand reinforcement, improving lead generation, nurturing, conversion rates, and overall brand awareness to drive sustainable growth.
Strategic partnerships
#Vision #Funding #Roadmap #Opensource
#Management #Business-development
Ecosystems
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Build and scale open-source communities of partners, customers, and experts to accelerate development, clarify core value, establish market standards, and speed up market adoption.
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Bring strategic shareholders on board—key players, brands, and customers—to secure funding and position the technology as an industry standard.
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Structure developer and professional-services partnerships to integrate and distribute solutions, creating a strong ecosystem of supporters and indirect sales channels while keeping focus on the core value and efficient use of resources.
Innovation
Forge strategic partnerships to access and co-develop technology, accelerate innovation, and drive sustainable growth.
Build-up & merging
#Strategic-deals #Exit #Consolidation #Funding #Business-development #Co-pilote
Technology-Driven
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We have a technology that can boost the market share or strengthen the position of a key player.
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We need a technology that helps us grow our market share, compete with larger or stronger players, and increase deal size.
Business-driven
Boosting market access, unifying offerings, strengthening brand presence, and increasing deal value.
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